ViSP for Organisations/Retailers
The opportunities for non based service ISP providers are now even easier with ispONE as the only consideration the ViSP must consider is the 'offer'. Non based ISP providers can easily implement internet services to their core business where they can immediately increase overall sales and revenue without outlaying extensive capital.
The ViSP is more like a service provider where the ViSP can merely add its brand on the end product by providing a far more personalized customer experience. Adding internet services can also allow the retailer to not only create additional revenue but also build customer loyalty.
It is predicted that by 2015 the Broadband market will be worth $90 Billion in revenue with 90% of households having broadband. To date the percentage of households with broadband is around 50% so there is much growth to be seen. The real opportunities exist in this home market where residents can now take advantage of low cost data services which will represent the major growth in broadband services.
The retailer does not have the expertise to want to operate as an ISP nor should they want to, with ispONE all the technical management is already done so they only need to focus on the products and their offer.
Everything an ISP would need to function as a national ISP , ispONE provides.
Implementing a ViSP strategy allows the organization to acquire a known subscriber base which can allow them to develop creative product promotions to obtain additional customer spend on their brand. The VISP is simply adding another consumer good to their existing core business which can not only increase overall revenue growth, but be used as cross product promotion and enhanced brand awareness whilst maintaining customer ownership and churn.
There are significant advantages for setting up a ViSP however it must be noted that your organisation does not need to be or have technical experience. In short the major advantages are;
- Easy to implement a ViSP model. All management is through ASP!RE. where all services are provided on a Wholesale platform by ispONE which can include billing, rating, provisioning and customer management.
- Increased revenues and profit margin by adding additional products and services.
- Ability to extend your core business by brand expansion into a new market and implement cross promotion opportunities.
- Move into one of the fastest growing markets and capitalise on new age products and services.
The following industries are some examples of where you can implement a ViSP strategy;
- Finance
- Health
- Insurance
- Retail
- Mining
- Building / Construction
- Mobile Voice Providers
- Utilities
- Manufacturing
Setting up as VISP is extremely cost efficient and ispONE has the expertise to assist your organisation implement such a strategy.
Become an ispONE Wholesale Customer
Register your interest and an Account Manager will contact you to provide you with the best wholesale solutions for your business. Please complete the online Enquiry Form. |